Eurovision Conference

The webcast can be found here

Full agenda for the day here

The Eurovision conference was really interesting. In particular I was intrigued in the keynote speech entitled “The Eurovision Song Contest: A platform for nation branding and nation building” (Jordan, 2011) delivered by Dr Paul Jordan an expert on the Eurovision Song Contest. In the speech Jordan talked in particular about post soviet states Estonia and Ukraine and how they used the contest to brand their nations and use the advertising to their advantage. And also how some countries used the contest to help themselves been accepted into the european union.

Screen Shot 2015-05-19 at 15.21.22


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